Growth Marketing and Editorial, Senior Manager

Role: Growth Marketing and Editorial, Sr. Manager

Manager: Vice President of Marketing

About 100 Thieves

100 Thieves (“Hundred Thieves”) is the premier lifestyle brand and gaming organization. Based in Los Angeles, the company was founded in 2017 by former Call of Duty World Champion and YouTube sensation Matthew "Nadeshot" Haag. 100 Thieves has leading esports teams competing in League of Legends, Fortnite, Call of Duty, and Valorant. The brand is recognized globally for its streetwear-inspired apparel, known for rapidly selling out new drops. In 2020 the company opened its brand-new headquarters, the Cash App Compound, which is a 15,000 sq ft esports facility. 100 Thieves produces top gaming podcasts and massively popular YouTube content, created by its world-class gaming talent including CouRageJD, Valkyrae, BrookeAB and 2HYPE.


About The Role

100 Thieves is currently looking for a passionate and experienced Growth Marketing lead for our team. This individual will be critical for driving strategy, development and growth across all 100 Thieves owned and operated channels; from social media, .com/ecom, and CRM to emerging platforms.

Requirements

  • 7+ years of social/digital marketing or content marketing experience 
  • Experience in content distribution and multiple digital platforms
  • Experience in social media planning, management and content production
  • Proficiency in Instagram, Twitter, TikTok, CRM, web, ecom and analytics dashboards
  • Understanding of the current gaming landscape from publishers, creators, esports and events
  • Knowledge of the ever-changing entertainment and apparel landscape in order for us to stay ahead of major events and trends 
  • Self-sufficient and entrepreneurial individual who can work independently and scale a  business in line with 100 Thieves’ vision and goals
  • Paid media expertise is a plus but not required

Responsibilities

  • Works cross functionally to develop content and channel strategy to grow reach of 100 Thieves across all digital platforms
  • Own the holistic marketing content/editorial calendar to maximize program performance and organize our brand narrative
  • Support existing and future brand marketing initiatives with appropriate content/channel plans and deliverables
  • Establish KPIs and OKRs to ensure digital channel success and development
  • Develop creative; an excellent strategist that can also execute concepts to bolster our channel development across esports, entertainment and apparel

Why You’ll Love 100 Thieves

  • You will play a key role in defining the future of 100 Thieves and will be depended upon to ensure the success of the company
  • You will be given the autonomy and resources needed to build the most exciting tentpole strategy in the industry
  • You will have the assets and resources to invent what a modern gaming lifestyle brand looks like
  • You will have a significant head start based on the company’s past success, passionate fan base, and brand-facing Founder & CEO
  • You will have an opportunity to work every day with a team of smart, hungry, and humble gamers & entrepreneurs

To Apply

Email us at careers@100thieves.com with the subject: “[Growth Marketing] Your Full Name”. Include your resume and cover letter.