100 Thieves Joins Rainbow Six Siege as R6 Share Partner
LOS ANGELES, CA — February 14, 2026 — 100 Thieves, the premier lifestyle brand and gaming organization, announced today its entry into Rainbow Six Siege as an official R6 Share Partner. The organization was selected alongside one other team through Ubisoft's extensive expansion process, adding a new long-term pillar to its esports portfolio.
100 Thieves will compete in the North America League (NAL) beginning with the 2026 season. The partnership reflects the organization's commitment to identifying titles with strong competitive ecosystems and sustainable structures for long-term investment.
"Rainbow Six Siege has one of the most established and passionate competitive communities in esports, and we've watched Ubisoft build an ecosystem that genuinely supports organizations and players alike," said Joseph Jang, SVP of Esports at 100 Thieves. "When the opportunity came to apply for partnership, we saw a title with the infrastructure, fanbase, and competitive integrity that aligns with how we approach esports. We're proud to have been selected through this process and we're committed to building something meaningful in this community for years to come."
The 100 Thieves Rainbow Six Siege roster will be announced in March. Roster management and player inquiries will be handled by Corey Reppert, Rainbow 6 and CDL General Manager (@corey_mip).
Further details regarding staff, competitive scheduling, and team branding will follow in the coming weeks.
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About 100 Thieves
100 Thieves is the premier lifestyle brand and gaming organization, built at the intersection of competitive esports, premium content, and apparel. Home to championship esports teams, world-class content creators, and a thriving apparel line, 100 Thieves has become one of the most influential gaming brands in the world.